7 Proven Ways to Integrate Social Media on Your Site

Overview The explosive growth in social media marketing over the past few years has rended scores of carefully crafted corporate websites irrelevant as marketing tools. But don't take our word for it. Just Google it. Analysts, journalists, bloggers and marketing thought-leaders have been singing thi tune for awhile. Jeremiah Owyang started leading the chorus back in 2007 when he was at Forrester Research (he's now at Altimeter Group.). The corporate website is an unbelievable collection of hyperbole, artificial branding, and pro-corporate content, " he said. "As a result, trusted decisions are being made on other locations on the Internet... networks, rating sites, chat rooms, and even blogs."....

Wednesday, 14 September 2011

How Consumers Interact With Brands on Facebook [STUDY]

How Consumers Interact With Brands on Facebook [STUDY] People interact with their favorite brands on Facebook far more than on any other social network, according to a recent study of online consumer behavior. The study, conducted by Constant Contact and research firm Chadwick Martin Bailey, analyzed the behavior of 1,491 consumers ages 18 and older throughout...

Tuesday, 30 August 2011

15 Case Studies to Get Your Client On Board With Social Media

15 Case Studies to Get Your Client On Board With Social Media Jonathan Rick is a social media strategist in Arlington, VA. You can follow him on Twitter @jrick and read his blog atJonathanRick.com. In business, definitions are everywhere. They’re your first line of defense in mission statements, job descriptions, expense accounts, statements of work, accounting...

Saturday, 27 August 2011

101 Marketing Quotes 2011

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